Patient Support · Empathy

We Hear You.

Russell W. Raskin, MD · ShortenYourColds.com

Nobody likes being sick. And I mean nobody — including me.

I won't pretend I hate it more than you do. Being a physician doesn't make me any less miserable when I'm sick. I understand you — literally and figuratively. I have had the same symptoms, and I suffer a little bit less because I have full knowledge of the tools — all of which I hope to teach you on this site and guide you through in the Pharmacy Navigator.

What nearly three decades of treating upper respiratory infections and over five decades of suffering through them has given me is not immunity from the misery. It is something else entirely: the knowledge that this is self-limited, that nothing is being missed, that there is nothing more we can do than what we have already guided you toward, and that this is a necessary part of the process. There are shortcuts — we have guided you toward the best ones we know.

That knowledge doesn't make the symptoms hurt less. But it does make them easier to endure. Knowing you are not dying. Knowing this will end. Knowing your body is doing exactly what it is supposed to do — even when it feels like it's doing it to you rather than for you.

We see you. We hear you. (Insert Mr. Scott's brogue here) We are giving it all we've got, Captain.


Sore Throat Pain

Every swallow is agony. It feels like broken glass. You avoid drinking. You avoid eating. You sit there wondering how something so small can hurt so much.

Here's what's happening: the immune tissue in your throat is inflamed fighting the virus. That inflammation irritates your visceral pain fibers. That pain is real. And it can be a ten out of ten even if a clinician looks in your throat and sees nothing significant. The pain doesn't require visible damage to be genuine.

We know it's miserable. We hate that there is no miraculous fix for this — no coating, no lozenge, no spray, no Magic Mouthwash that makes it stop.

What we have guided you toward in the Pharmacy Navigator: throat sprays, lozenges, topical numbing agents, anti-inflammatories. They help. They don't eliminate it.

The good news: sore throat pain typically peaks in the first three to five days and begins to resolve. You will swallow without wincing again.


Acute Cough

You are coughing so hard you think your ribs might break. You cough so violently you gag. You cough until you see stars. You cough until you can't catch your breath. And then you cough some more.

This is your immune system desiring to clear viral debris and inflammatory mucus from your airways. It is violent and it is exhausting. And it is triggered — often by something as simple as talking. Which means every conversation, every meeting, every phone call makes it worse.

We know you should rest. You know you should rest. My father still reminds me — "Schmuck, take a day off." To which I reply: "Pops, I already took a day or two. I can't afford to miss much more and they're already short-staffed." When it comes to listening to my own advice, life sometimes supersedes my own prescription.

You are not alone in that.

We have guided you toward cough suppressants and expectorants and honey and steam and elevation in the Pharmacy Navigator. Some help. Some don't. None of them make it stop completely. We hate that we don't have more to offer.

The acute cough typically peaks in the first week and then begins its long, slow fade. You will breathe normally again. But it takes time.


Lingering Cough

This is the cough that won't quit. The one that lingers for weeks — one, two, three weeks, sometimes more. The one that wakes you at three AM. The one that interrupts every sentence you try to speak. The one that makes you wonder if something is seriously wrong.

Your airways remain irritated even though the virus itself is largely cleared. Your immune system is doing what your immune system does.

We know this is paralyzing. It disrupts your sleep. It disrupts your work. It disrupts your ability to have a normal conversation. We can try to suppress it — and we have guided you toward everything we have available to do that. But suppression is not resolution.

This cough will fade — often way later than you would have hoped. If it is of any consolation, as I write this, I am on day fifteen, well into the post-viral cough phase myself, certain to be another one to two weeks of a very, very, very slowly improving cough.


Nasal Congestion

Your nose is completely stuffed. You cannot breathe through it. You are a mouth breather now, and your mouth is dry, and your throat is even more irritated. And the sleep — or rather, the lack of it. It is difficult to sleep when you cannot breathe through your nose. You lie awake at night, your head propped up on pillows, trying to find an angle where gravity helps. You wake up gasping. You wake up choking.

This congestion is inflammation — your nasal mucosa swelling in response to the viral infection. It will resolve. But it takes time, and in the meantime, it is maddening.

We have guided you toward decongestants, saline rinses, steam, elevation, humidifiers, and a number of other tips and tricks in the Pharmacy Navigator. Consider their use. They won't clear it completely, but they will make the nights more bearable.


The Nonstop Runny Nose

A runny nose means constant wiping and blowing. The amount of yellow-green mucus is unbelievable. It is often blood-tinged from blowing so hard. You have wiped your nose a hundred times. No. A thousand times. Maybe more. The skin beneath your nose is raw. It stings. It bleeds. You look in the mirror and you look like you have been crying for days.

This is relentless. We have guided you in the Pharmacy Navigator to help moderate the rhinitis and runny nose. Consider what we've recommended. But we hate that there is no way to make it stop completely.

It resolves as the underlying infection is cleared.


Ear Pain and Clogged Sensation

Your ears feel blocked. Plugged. Pressurized. And then comes the pain. Sharp. Dull. Throbbing. A sensation that has driven patients to jam a Q-tip through their eardrum just to relieve the pressure.

This is your Eustachian tube — the passage that equalizes pressure in your ear — becoming blocked by inflammation and fluid from the viral infection. Your ear is not infected. Your eardrum is fine. But the pressure and the pain are absolutely real, and they are absolutely maddening.

We know this feels serious. It tends not to be. We know it keeps you awake at night. It does. We have guided you toward elevation of your head, decongestants, saline rinses, steam, and warmth in the Pharmacy Navigator. They help with the congestion that is driving the ear pressure. But we hate that there is nothing that truly relieves it completely.

Eventually, the congestion will ebb, and the flow of air back to your middle ear will return. And balance will be restored to the universe.


Headache

You have a headache. Or multiple headaches — the piercing kind that makes you want to scream, and the dull relentless kind that makes you want to detach your head from your shoulders and set it down somewhere quiet.

Both are real. Both are caused by the same thing: inflammation, sinus pressure, fever, dehydration, and the sheer exhaustion of being sick. Your head is throbbing. Your eyes hurt. Light hurts. Sound hurts. Thinking hurts.

We have discussed anti-inflammatories and analgesics in the Pharmacy Navigator. Consider their use. They help. They don't eliminate it completely, but they take the edge off enough to function.

The headache will resolve as the underlying infection clears and the inflammation subsides. But in the meantime, it is one more layer of misery on top of everything else.


What We Cannot Do

Since the time I decided to become a physician, I thought we would have cured the common cold by now. Looking back from where I am in my career, I understand why we haven't — and why we never will.

Viruses are set for survival. They don't want to kill their hosts. They want to use them to reproduce. That is their evolutionary imperative. And that is exactly what they will continue to do, from now until the end of time.

There is no cure coming soon. There is no magic fix. There is only what we have guided you toward — tools to manage the symptoms while your immune system does the work it was designed to do.

We cannot make this easy. But we understand. That understanding — knowing that you are not alone in this suffering, and that what you are experiencing is self-limited, even when it seems unmanageable — is one of the driving forces behind this platform. To give you agency. To know that we know. To do our best with what we have.

Our hope is that this educational platform is beneficial to you both physically and mentally. Because that was always the point.

Russell W. Raskin, MD · ShortenYourColds.com